December 24, 2025. Mumbai, India: ElderMart, a mission-oriented e-commerce platform running as a part of the Elder India initiative, has formally joined forces with the Mumbai-based Bloom Agency as its web design partner for Shopify websites, SEO, and website maintenance services.
The tie-up indicates Eldermart’s commitment to enhancing its digital infrastructure so as to meet the needs of the ever-increasing senior citizen population in India. With an increased number of elderly people switching to digital platforms in search of basic products and solutions, it is essential for Eldermart to provide them with an effective digital experience, not only functional but user-friendly as well.
Bloom Agency, based in Mumbai, has vast experience in the development of Shopify eCommerce sites and digital growth for businesses. As part of the agreement, the agency will manage the entire design and optimization of the Eldermart site on the Shopify platform, taking into consideration the needs of senior citizens.
The work involves designing a Shopify website, optimizing user experience, improving Shopify website performance, updating Shopify website security, as well as maintaining Shopify website performance. The aim is to develop a scalable Shopify website that supports Eldermart’s growing list of products.
Speaking on the collaboration, Neetu Wadhwa, Founder of Bloom Agency, said,
“Eldermart is creating something of value as it caters to the actual needs of the elderly population as well as their families. It gives us immense pleasure to join the Eldermart team at Shopify as well as the SEO specialists at the Bloom Agency as we are eager to help in shaping a digital venture which focuses on simplicity and functionality,” declared a spokesperson of the company.
In regard to Eldermart’s interests, the joint project can be interpreted as investing in long-term digital sustainability rather than immediate visibility. The plan for the SEO strategy will include creating an organic search authority for optimized visibility of appropriate senior caregiving products.
Bloom Agency will utilize design principles such as simplicity, layout, and mobile experience, which are critical to platforms used by elderly individuals, to make their platform more accessible to caregivers.
This partnership further puts Eldermart on the map to scale operations while keeping customers at the forefront of its focus, facilitated through the strong and optimized Shopify infrastructure. This move is also an addition to the portfolio of brands that are socially impactful and mark the expansion of Bloom Agency’s presence in Mumbai’s digital space for eCommerce development.
About Eldermart (Elder India)
ElderMart is an online initiative under Elder India that focuses on providing carefully chosen product and solution options for senior citizens. The portal is aimed at accessibility, comfort, and reliability so that senior citizens can live better and heathy lives in an independent manner.
About Bloom AgencyJustin H GM
Bloom Agency is a digital marketing and creative agency in Mumbai that focuses on Shopify website design, SEO, branding, and performance-oriented digital solutions. The venture was started by Neetu Wadhwa. The agency collaborates with brands interested in growth and delivers scalable digital infrastructure in terms of solid design, technology, and search performance.
bloom agency Contact Information
Phone: +91 93244 91680
Email: sales@bloomagency.in
Website: https://bloomagency.in/
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