Providing Amazon SEO Listing optimization, so that it fits into the latest changes in the Amazon search algorithm to bring in organic traffic and conversions.
SEO is the driver of website traffic by improving your visibility in search engines. SEO is important, even if most businesses rely on Google; similarly, Amazon relies on SEO. It has been found from studies that 56% of customers start their online purchases with Amazon. In contrast to the Google algorithm, Amazon’s A9 algorithm favours presenting the user with relevant products instead of information. This is a strategic move to quickly take the user from search to purchase.
boost in sales
increase in organic traffic
A prominent electronics company was struggling with low product visibility on Amazon in a crowded market. They turned to Bloom Digital Marketing Agency to enhance their listings and boost sales. We began our Amazon SEO Services by conducting thorough keyword research to identify high-traffic, relevant search terms for their products. Our team then optimized their product titles, descriptions, and images to align with Amazon’s algorithms and appeal to tech-savvy consumers.
increase in conversion rates
rise in organic traffic
A beauty and personal care brand was having difficulty converting views into sales on Amazon. They sought Bloom Digital Marketing Agency’s help to optimize their listings and connect with beauty enthusiasts. We focused on enhancing their product descriptions with targeted keywords and optimizing product images and titles to highlight key features. We also conducted A/B testing to find the most effective listing variations.
At Bloom Digital Marketing Agency, our expertise lies in elevating your Amazon presence through our extensive Amazon SEO services. Our skilled team of Amazon SEO experts is committed to ensuring your products shine and achieve top rankings on Amazon. Let’s explore the essential elements of our Amazon SEO services:
Setting up your seller account on Amazon can be a daunting task. Our Amazon SEO services team ensures a smooth and efficient setup process, making sure all necessary details are correctly configured to optimize your selling potential from the start.
Understanding your competition is crucial for success on Amazon. We conduct thorough competitor analysis to identify strengths and weaknesses, helping you to strategically position your products and outshine your rivals.
Amazon’s algorithms are constantly evolving, and so should your strategies. We provide ongoing optimizations to keep your listings at the top of search results, ensuring sustained visibility and sales growth.
Building a strong brand presence on Amazon is essential for long-term success. We assist in setting up and enhancing your seller brand, creating a unique identity that resonates with your target audience and builds trust.
Optimized product listings are key to attracting and converting customers. Our experts enhance your product titles, descriptions, bullet points, and keywords to improve search rankings and increase click-through rates.
Pay-per-click (PPC) advertising can significantly boost your product visibility. Our team designs and manages targeted PPC campaigns, optimizing bids and keywords to maximize your ad spend and drive more sales.
Regular audits of your Amazon account ensure that everything is running smoothly. We perform detailed account audits to identify any issues or opportunities for improvement, helping you maintain a healthy and profitable account.
Positive reviews are critical for success on Amazon. We implement effective review strategies to encourage satisfied customers to leave positive feedback, enhancing your product’s credibility and increasing conversion rates.
Winning the Buy Box is crucial for sales on Amazon. Our team employs proven techniques to increase your chances of owning the Buy Box, ensuring your products get maximum visibility and a higher likelihood of purchase.
Our goal is to increase conversions, organic traffic, and product visibility on your Amazon store. In order to do such, we employ a procedure that entails:
Identify relevant keywords for your products using Amazon-specific tools (e.g., Helium 10, Jungle Scout, AMZScout) Focus on high-volume, low-competition keywords Include long-tail keywords and variations that customers might use to search for your product.
Incorporate primary keywords naturally Keep titles under 200 characters as per Amazon’s guidelines Include key product details like brand name, product type, color, size, and quantity.
Use secondary keywords strategically within the description. Highlight the product's unique selling points, benefits, and features. Use bullet points to make the description easy to read and scannable.
Include 5 bullet points to detail essential features. Use relevant keywords naturally, focusing on the customer’s pain points and benefits. Highlight key selling points like durability, material, or special functionality.
Use high-quality images (at least 1000x1000 pixels) to enable the zoom feature. Include multiple images showing the product from different angles, in use, and with size comparison. Ensure images comply with Amazon’s image guidelines (pure white background, no text or logos).
Fill out the backend search term fields with additional keywords not covered in the title or description. Use synonyms, abbreviations, and alternative spellings. Avoid commas or repeated words and adhere to the 250-byte limit per field.
At Bloom Digital Marketing Agency, our expertise lies in turning your Amazon store into a top-performing sales powerhouse. As leading Amazon SEO experts, we offer services tailored to enhance your product visibility, attract organic traffic, and drive conversions. Our strategies are crafted to ensure your brand shines brightly amidst the competition in the bustling Amazon marketplace.
Bloom Digital Marketing Agency enhances organic traffic and brand awareness for eCommerce businesses through targeted SEO strategies.
We collaborate with you to ensure that your product listings are highly relevant to consumer searches.
Our primary goal is to boost conversion rates by fine-tuning every critical element of your Amazon listings according to Amazon’s algorithms and best practices.
Bloom’s strategy includes crafting engaging listing copies and meta tags designed to increase click-through rates.
To safeguard your Amazon listings, we strictly adhere to all Amazon guidelines, minimizing the risk of penalties or suppression.
Outsourcing Amazon SEO to Bloom allows you to save valuable time and reduce costs by up to 60%. By letting us handle the complexities of SEO, you can concentrate on your core business operations.
When you partner with Bloom, you gain access to cutting-edge Amazon SEO tools and technologies without the need for additional subscriptions.
Our team of seasoned Amazon SEO experts brings years of experience and a deep understanding of what works across different business models.
At Bloom Digital Marketing Agency, our Amazon SEO services are designed to cater to a diverse range of industries, each with unique challenges and opportunities.
We assist retail businesses in optimizing their Amazon listings to attract more shoppers, enhance product visibility, and increase sales through strategic keyword optimization and compelling content.
Our services help electronics companies stand out in a competitive marketplace by improving their product listings with detailed specifications, high-quality images, and targeted keywords to capture the attention of tech-savvy consumers.
We help beauty and personal care brands enhance their product descriptions and optimize listings to appeal to beauty enthusiasts, ensuring their products rank highly and attract the right audience.
Our team supports home goods retailers in creating optimized, attractive listings that highlight product features and benefits, driving higher engagement and sales in the home improvement and decor categories.
Results for clients differ depending on competition levels, the state of their listings and the effectiveness of the particular SEO strategy employed. Nonetheless, most clients have had encouraging results: increased organic traffic from search engines, ranking of more products and improved conversion rates after engaging an Amazon SEO expert. We do send performance reports demonstrating improvements and results achieved.
The time taken for actual implementation may vary but generally speaking; most of our clients start seeing higher visibility and traffic in a matter of weeks from when we implement our optimization strategies. In a few months’ time however, depending on how competitive the market is, there will be more changes in sales as well as rankings.
We service industries such as electronics, beauty and personal care, retail, and home goods, among others. Our team tailors strategies in ways which would best suit the industry and therefore guarantees proper optimization and results for them.
Yes, we can optimize product listings for more than one Amazon marketplace. Be it the U.S., Europe, or other regions, we can help you make sure your listings will be fully optimized for the target marketplace.
We religiously adhere to Amazon's guidelines and best practices that dictate a how-to in order to help our clients feel secure, knowing they reduce their risk of facing listing suppression or penalties. Our process is not complete without audits and updates to ensure adherence to the ever-changing guidelines at Amazon.