Date: October 21, 2025
Author: Team Beyond Campus Universal
Beyond Campus Universal (BCU) is proud to announce its strategic partnership with Bloom Agency, a leading marketing agency specialising in education, to enhance its digital outreach and student engagement initiative globally.
This collaboration is an important step in BCU’s mission to facilitate global educational access by connecting students to top universities, admissions assistance and personalised guidance. With Bloom Agency’s expertise in higher education marketing, this partnership aims to strengthen BCU’s presence on digital platforms, improve student acquisition strategies and position the brand at the forefront of international education consultancy.
“In today’s digital-first world, reaching students with the right message at the right time is critical,” said Salil Arakkal, CEO, Beyond Campus Universal. “Partnering with Bloom Agency allows us to combine our expertise in the education sector with their performance-driven marketing capabilities to serve aspiring students across India and beyond better.”
Why Bloom Agency?
With a proven track record of helping educational institutions, edtech companies, and study abroad platforms grow through targeted digital campaigns, Bloom Agency was a natural fit. His deep understanding of student behaviour, admissions cycles, and platform algorithms enables him to create high-conversion strategies tailored for the higher education sector.
The main strengths brought forward by Bloom include:
- Full-funnel digital marketing (SEO, PPC, social media, e-mail)
- Leadership generation and nurturing, especially for higher education
- Brand positioning and messaging tailored for Gen Z
- Data-driven campaign optimisation and reporting
What will happen next?
The partnership will focus on multi-channel campaigns designed to:
- Expand BCU’s reach among those seeking international education
- Promote high quality lead generation for partner universities
- Strengthen BCU’s digital presence and student trust
- As BCU continues its mission to open up global educational opportunities for students, this partnership with the Bloom Agency marks a new era of innovation, growth and impact in the higher education sector.
About Beyond Campus Universal:
Beyond Campus Universal is a leading global education consultancy that connects students with top universities around the world. Through expert advice, application support and a growing partner network, BCU helps students navigate their academic journey with confidence.
About Bloom Agency:
Bloom Agency is a performance based digital marketing agency specializing in the education sector. Focused on lead generation and institutional branding, Bloom partners with schools, universities and educational platforms to drive scalable growth and engagement.
Rahul M.
B2B Service Provider