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7 eCommerce SEO Tips for 2025 by Bloom Agency

7 eCommerce SEO Tips for 2025 by Bloom Agency

 

A super outlet to sell things on the Internet. However, dominating the game of an art called eCommerce SEO is something very difficult. And since change is a permanent issue in this e-marketplace, one must get ways of finding oneself in being ahead while also having to stay ahead of others to be able to keep in lead over the former. Here are some of the latest tips eCommerce SEO can be used in provided by Bloom Agency, to give a little increase in exposure, generating qualified traffic, and further leading to boosted conversions:

Why eCommerce SEO Matters

Ecommerce seo services
Ecommerce seo services

The backbone of any digital marketing strategy lies in SEO. In fact, 37.5% of all internet traffic comes to eCommerce sites, and 43% of eCommerce traffic originates from Google. That is why not optimizing your online store for search engines will bring you a tremendous loss of precious traffic to the hands of competitors.

Effective eCommerce SEO strategies enhance visibility, increase trust, and enhance the user experience. Properly done, SEO ensures that your products are discovered and accessible to potential buyers.

1. Artificial Intelligence Answer Search Queries

Search engine optimization, digital marketing process and strategy with artificial intelligence.
Search engine optimization, digital marketing process and strategy with artificial intelligence.



Artificial intelligence is sending waves in several industries, and SEO is not an exception. With the use of AI-empowered tools, Bloom Agency works with clients to automate tasks and produce accurate, content-based SEO strategies that are capable of answering search queries directly. For instance, Google and Bing use generative AI in summarizing answers based on data related to searches. This sends authoritative content up the ranks.

Leverage this paradigm shift by building sound, credible content. Whenever search engines reference your site’s information in their AI summaries, this will attract more qualified leads to your site while ensuring your brand outshines the competition.

 

2. Adopt voice search optimization

Dictates a voice message to an office employee, a stylish freelancer woman working
Dictates a voice message to an office employee, a stylish freelancer woman working

Voice search, primarily, is done on virtual assistants, such as Siri, Alexa, Google Assistant and, in the U.S., has 157 million users by 2026. Users have integrated Siri, Alexa, and Google Assistant into their lives. Optimization for voice search requires understanding how people naturally speak and how they naturally search.

Target conversational, long-tail keywords and question-based queries. Your website should be mobile-friendly and fast-loading in order to rank well for voice searches. All these tactics will make it easy for users to find your products through voice search.

3. Visual Search

A hand holds a magnifying glass inspecting a toy car, symbolizing vehicle search, repair check,
A hand holds a magnifying glass inspecting a toy car, symbolizing vehicle search, repair check,



Visual search allows the user to look for products with images rather than text. It is becoming a popular trend, and Google Lens and Bing Visual Search platforms are making it easier for the user to locate products based on pictures.

Stay ahead with a quality and optimized eCommerce website. Our services at Bloom Agency include the optimization of clients’ image SEO through descriptive file names and alt text, as well as their images being both aesthetically pleasing and properly representative of their products.

4. Use AI Copywriting Tools for Increasing Content Creation

Dance, smile and women with ring light in studio for content creation, filming and live stream. Hap
Dance, smile, and women with ring lights in the studio for content creation, filming and live stream. Hap

Copywriting technologies based on AI enable fast and efficient creation of content. They are scalable to quality production of business content, but in person, AI can actually add personalization in terms of making it behavior-oriented or aligned to specific buyer personas for the user.

At Bloom Agency, we perfect AI-driven content personalization to talk to the particular needs and preferences of your target audience, thereby driving higher engagement and better conversion rates.

5. Featured Snippet Optimization

Featured Snippets: What They Are & How To Get Them in 2024

Featured snippets are those that appear at the top of Google’s results page, and they can also be used to get Position Zero. The type of content for snippets could be list, paragraph, table, or definition type. It simply means one needs to get featured snippets based on understanding what intent is behind the keywords and providing an answer to what a user may ask through the search.

The Bloom Agency researches smart keywords and formats the content correctly so that the client can optimize their contents to target featured snippets, thereby increasing visibility and higher chances of capturing clicks.

6. Video SEO

What is Video SEO? - Seobility Wiki
Video content is fast becoming part of the art in eCommerce marketing. YouTube is the world’s second largest search engine, among many other large ones. It powers all eCommerce sites and delivers millions of web traffic “clicks” each day. Therefore, optimized video content will rank higher on both on YouTube and Google search engines.

Bloom Agency advises splitting your video content into chapters. Use detailed descriptions and optimize the tags while including closed captions. With these, it will make your videos understandable to both search engines and users.

7. Improve User Experience (UX)

UI and UX - user interface, user experience designer.
UI and UX – user interface, user experience designer.



This has recently become a massive ranking factor for SEO with the increased focus that Google is putting on Core Web Vitals. It is also observed that Google recently introduced a ranking signal called Interaction to Next Paint (INP) since 2024. This also pays attention to a smooth experience, but fast and interactive, as fast as possible; it loads and acts according to the actions of the users within milliseconds as well.

We conduct technical audits on your site to ensure that all UX requirements are met. We optimize the page speed, correct layout issues, and improve every touchpoint on your site so that your visitors have an optimal browsing experience.

 

Conclusion: Why SEO is Important for Your eCommerce Success

eCommerce SEO is not only about search engine optimization but also about building an exceptional user experience and attracting more qualified traffic to your site. We know the ever-changing landscape of eCommerce SEO, and we’re here to help you stay ahead of the curve. With the help of AI, voice search, visual search, and more emerging trends, you can make sure that your online store will remain visible, competitive, and ready to convert visitors into loyal customers.

Master eCommerce SEO with the help of Bloom Agency, taking your online business to a new level. Get in touch with us today to discuss how we can raise your eCommerce presence and drive results.

Want to optimize your eCommerce site? Contact Bloom Agency for tailored SEO strategies that deliver results.

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Rahul M. B2B Service Provider

The expertise and commitment of Bloom's team are unmatched. They transformed our website into a user-friendly and visually appealing platform, which has improved our customer engagement and satisfaction.

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